At Toyota, we believe an auto company can be a vehicle for change, and we judge our success not just by the cars we make, but by the impact we have in local communities. We’ve contributed more than $600 million to nonprofits across the U.S. since 1991 and remain deeply committed to helping make our planet greener, streets safer and neighborhoods stronger – for today and for the future.
I’m Patricia Salas Pineda, group vice president at Toyota Motor North America with primary responsibility for national philanthropy and the Toyota USA Foundation. Our team is passionate about the philanthropic work we do for communities across the U.S. and we look forward to sharing our experiences with you in the months ahead.
From our 10 U.S. vehicle assembly facilities to our more than 1,500 dealerships nationwide, we are proud to have the opportunity to serve and support the work of so many great local organizations. But to all of us at Toyota, community service means much more than simply writing a check.
It’s about donating new vehicles to empower local nonprofits to make an even bigger difference. This includes our amazing 100 Cars for Good program, which over 100 days this summer gave new cars to 100 community service organizations, with winners chosen by you on Facebook.
It’s about our employees devoting more than 100,000 hours each year to help out in their local hometowns and support for innovative education programs, including a network of more than 250 Toyota Family Literacy programs in 50 cities across the country that have served more than 1 million families.
It’s also about powerful programs to help keep drivers safe – including Buckle Up for Life, our groundbreaking partnership with Cincinnati Children’s Hospital Medical Center to help make sure that all kids are properly buckled up – as well as our TogetherGreen partnership with the National Audubon Society that is helping to develop a new, more diverse generation of environmental leaders.
And finally, it’s about the work we do year-round to help transform local nonprofits, especially through a dedicated team of our best engineers whose expertise we devote to helping community organizations become far more efficient. This commitment has already helped a major, post-Katrina housing recovery organization in New Orleans cut in half the time it takes to rebuild a home and New York food banks shorten wait times in soup kitchens and food pantries by as much as 80%.
I look forward to bringing you more updates in the months ahead and to hearing your thoughts as well. In the meantime, be sure to visit us at www.toyotainaction.com/community for more information.