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Toyota and Teens – Helping Our Newest Drivers Hit the Road Safely VIEW STORY
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Pioneering for a Safer Ride, All Around the Country VIEW STORY
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Inspiring Us to Do More Good: Reyna Hernandez’s Story VIEW STORY
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Collaborative Safety Research Center: Toyota Helps Build a Safer Society VIEW STORY
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Total Human Model for Safety (THUMS) VIEW STORY
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Buckle Up for Life: Helping families ride safer VIEW STORY
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Toyota Teen Driving VIEW STORY

Safety

Toyota is committed to safety. We produce among the safest vehicles on the road today, and continually look for new ways to advance the technology of safety.

Check out our Buckle Up for Life, Toyota Teen Driver and AARP Driver Safety programs, three of the many ways we’re working to keep everyone safer on the road.

  • 100: Percentage of new Toyota models equipped with Star Safety System™ and SmartStop Brake Override Technology
  • 6: The number of advanced safety features that make up Star Safety System™
  • $1,000,000: The amount Toyota invests per hour on research and development to enhance the safety and technology of its vehicles
  • 3 out of every 4: Number of car seats not installed correctly (DOT (US), National Highway Traffic Safety Administration (NHTSA). Traffic Safety Facts (2006 Data))