Collaborative Safety Research Center: Toyota Helps Build a Safer Societyclose
At Toyota, we're committed to more than making the next generation of Toyotas even safer. Our goal is improved automotive safety for society as a whole. To that end, we've committed $50 million to launch the Collaborative Safety Research Center (CSRC). This innovative safety research facility is devoted to spurring the advancement of automotive safety in North America based on the three pillars of collaborative research, accident data analysis, and outreach. Instead of developing proprietary technologies that benefit only Toyota, CSRC embraces a groundbreaking "open" approach that emphasizes partnership and transparency, so that the whole industry can benefit from our research.
By partnering with leading North American universities, hospitals, research institutions, federal agencies, and other organizations, CSRC is working to reduce traffic fatalities and injuries on America’s roads by better understanding the complex dynamics between vehicle, driver, and traffic environment. The Center's current focus is on protecting children, teens and seniors — the three most vulnerable groups on the road. Together with our ever-growing team of partners, including our Charter Partners at The University of Michigan, Virginia Tech, and The Children’s Hospital of Philadelphia, we're examining ways to reduce driver distraction, studying the effectiveness of an electronic coaching and monitoring system for teen drivers, and creating a national crash surveillance system focused on child occupants of vehicles-- with more programs and partners to come.
CSRC is also hard at work identifying additional worthwhile projects and partners, and going forward will continue to reach out broadly to other universities, hospitals, and research institutions in North America to invite proposals for research.
Learn more about CSRC here: http://www.toyota.com/csrc/research-browser.html